Enterprise Performance Management

Research Group

Armin Roth

Prof. Dipl.-Kfm. Armin Roth

Armin Roth is Head of the Research Area "Enterprise Performance Management & Business Intelligence" and professor of management, controlling & business intelligence at the Reutlingen University. Prior to this, he had held senior positions in management and IT consulting as well as commercial director in industry for many years.

Building 9 (Reutlingen)
Room 025
Phone +49 7121 271 4027
Fax +49 7121 271 90 4027
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The Enterprise Performance Management & Business Intelligence research area examines how the performance and competitiveness of enterprises can be enhanced by the use of innovative business concepts and IT technologies.

The focus is on the way in which the decision-relevant information on strategic and operational company management can be filtered out of the multitude of data (from social media and industry platforms, from the company-internal CRM, ERP or other sensor-based systems) and in the further management process Systematically. The analysis, planning, control, simulation and visualization of business-relevant information for decision-making and generation of competitive advantages is to be supported in a manageable manner.

Within the framework of this research activity, the management cockpit laboratory, which has become well-known in many continents, was developed and gradually developed further.

In addition to big data questions, Social Media or Industry 4.0, the topics of Predictive Analytics and Predictive Maintenance are also addressed in research and industrial projects.


Roth, A.; Kottbauer, M.: Ganzheitliches Performance Management erfordert ganzheitliches Controlling, in Kottbauer, M.: Controller Magazin, Ausgabe 2/2015, S. 8 -14.

Roth, A.: Conceptions of a holistic and long-term performance management: Five part disciplines as systematizing framework, in: Goralski, M.; McKinzie, K.: Quaterly Review of Business Disciplines (QRBD), Volume August 2014, pages 127-137.

Roth, A.: Performance Management: Strategies and methods to increase companies performance, in Conference Proceedings of the 26th annual Conference of the International Academy of Business Disciplines (IABD) in San Diego, USA, p. 49.

Roth, A. (Hrsg.) : Ganzheitliches Performance Management - Unternehmenserfolg durch Perspektivenintegration in ein Management Cockpit, Haufe, München 2014, 464 Seiten, ISBN 978-3-648-04935-8.

Roth, A.: Was machen erfolgreiche Unternehmen anders? Die Erfolgsfaktoren des Leistungsmanagements, in Roth, A.: Ganzheitliches Performance Management, Haufe, München 2014, S. 13 - 28.

Roth, A.: Konzeption eines ganzheitlichen und langfristigen Performance Management, in Roth, A.: Ganzheitliches Performance Management, Haufe, München 2014, S. 29 - 48.

Roth, A.: Management Cockpits als Integrationsebene für ein ganzheitliches Performance Management, in Roth, A.: Ganzheitliches Performance Management, Haufe, München 2014, S. 379 - 393.

Roth, A.; Hebecker, O.; Wahl, O.: Fünf Kostenfallen - und wie Sie sich davor schützen können, in: Software-Kompendium 2013/14 des Controller Magazins; Verlag für Controlling Wissen/Haufe, S. 6-12.

Roth, A.: Unternehmenssteuerung und-reporting mit Management-Cockpits, in: Klein, A.: Reporting und Business Intelligence, S. 92 - 104, Haufe-Lexware 2012.

Roth, A.; Haase, A.: Effiziente Zusammenarbeit im Projektteam durch den Einsatz von MS-SharePoint, Symposium-Verlag, 2012.

Roth, A.: Unternehmenssteuerung und -reporting mit Management-Cockpits, in: Gleich, R.; Klein, A.: Der Controlling-Berater, Band 18, S. 93-104, 2011.

Roth, A.: Unternehmenssteuerung mit Management-Cockpits, in Wirtschaftsinformatik & Management, Heft 3/2010, S. 20-25.

Roth, A.; Dineiro, V. H.: Integriertes Projekt- und Change-Management: Aus gutem Grund, in: Mayer, T.; Gleich, R.; Wald, A. (Hrsg.): Advanced Project Management, LIT Verlag, Berlin 2008, S. 15-32.

Roth, A.; Primm, D.; Rümmelin, K.; Schlipphak, M.: Management-Incentivierung: Ziel erreicht - Zahlung angewiesen, Business-Intelligence-Spektrum, Heft 3/2008, S.31-35.

Roth, A.: Liebesheirat statt Zweckehe - IT- und Business-Beratung im Wandel, Frankfurter Allgemeine Zeitung, Ausgabe 26.02.08, Seite B6.

Roth, A.; Behme, W. (Hrsg.): Organisation und Steuerung von dezentralen Unternehmenseinheiten, Gabler, Wiesbaden 1997.

Roth, A.: Maßgeschneiderte Führungsunterstützung im Produktionsbereich, in Hichert, R.; Moritz, M. (Hrsg.): Management Informationssysteme, 2. Auflage, Springer, Berlin/Heidelberg, 1995, S.227-236.

Roth, A.; Angele, T.: Prozesskostenmanagement ? Ein Instrument der Führungsunterstützung, in Bloech, J. et al. (Hrsg.): Zeitschrift für Planung, Heft 4, 1994, S. 369-376.


The current research areas of the research group comprise the following areas:

  • Corporate Management
  • Management, Controlling
  • Corporate Performance Management
  • Business Intelligence
  • Project Management


  • Social Media Monitoring: Evaluating the impact of social media activities of companies (branding, contingence, sentiment, etc.) in the management cockpit
  • Business Data Visualization in the context of the management cockpit
  • Development of a company game for teaching and modern management training in the field of performance management
  • Conception of holistic and sustainable performance management for business units, processes, projects and employees
  • Industry 4.0 Introduction Strategies and Use Cases
  • Big Data, Predictive Analytics und Maintenance
  • Company planning, control and simulation with management cockpits

Cooperation partners in research

  • University of West Scotland
  • University of North Florida
  • Hochschule Karlsruhe
  • Hochschule Kempten
  • HDM Stuttgart
  • DHBW Baden-Württemberg

Cooperation partners in practice

The Enterprise Performance Management & Business Intelligence research group has a large number of cooperation partners in corporate language. Over the past two years, the collaboration with the following companies has been particularly important:

  • Daimler AG
  • IBM Deutschland GmbH
  • Microsoft GmbH
  • Robert Bosch GmbH
  • SAP AG